Sam Cornwell · Tampa, Florida

Lead Your Production Team with Clarity.

I coach church production directors to lead their teams, set priorities, and bring structure to the work each week. I also guide church technology projects and build websites and custom web apps. Based in Tampa, I work with churches and organizations locally and remotely.

Husband to DeliaDad to four girlsProduction leadership & technology
Sam Cornwell smiling in a light shirt
Sam Cornwell Production director coach & church technology advisor
Ways to work together

Start with the Support You Need

Support for the person leading the team, the next technology decision, or the tool you need to build.

Three months · $1,200 total

Production Director Coaching

For the leader carrying weekly services and developing the people behind them. Bring focus to Sunday mornings and build a team that can carry the work together.

  • Six coaching calls over three months, with two calls each month.
  • Purposeful goals for team building, roles, and volunteer workflows.
  • Resources and next steps to use between calls.

Investment: $1,200 for the full three months. We’ll set your first goals on the introductory call.

Technology & production

Church Technology Reviews

Get an independent perspective before an upgrade, expansion, or costly replacement. Start with the problem and the people using the systems.

  • Review existing systems, proposals, and project costs.
  • Plan audio, video, lighting, networking, and multisite workflows.
  • Define training, documentation, and follow-up needs.

Take away: clear priorities and a practical decision path before you spend.

Talk through a technology project
Practical planning

AI Readiness for Your Church

Choose useful workflows and set guidelines your team can follow. Keep human review and care for the people you serve at the center.

  • Decide which tools and uses fit your team.
  • Set boundaries for pastoral, donor, and children’s information.
  • Plan staff training and a small set of workflows to test.

Take away: a starting plan for responsible AI use that can be revisited as tools change.

Talk about an AI plan
Websites & custom web apps

App and Website Development

Build a website or custom web app around the people using it. For churches, ministries, and other organizations with a clear idea or a workflow to improve.

  • Websites with clear content and mobile layouts.
  • Custom web apps with forms, member areas, and team tools.
  • A scope that accounts for integrations, hosting, and handoff.

Start here: define the problem, the features that matter, and a practical build and launch plan.

Talk about a website or app
Experience

Built in the Local Church.
Applied to the Work Ahead.

More than 20 years across church production, technology, creative communications, and team leadership.

Multisite production

Radiant Church

Former Central Production & Tech Director

I helped build and launch technical environments for 12+ church locations. My work connected system planning, campus integration, live production, and support for the teams using those systems.

  • Audio, video, lighting, Dante audio networks, and networked control.
  • Remote support infrastructure and church IT using UniFi and Cisco.
  • Production workflows, staff training, and volunteer development.
See the location gallery
Ministry & creative work

Church Teams and Creative Projects

Technical, creative, and organizational experience

Before Radiant, I served churches and ministry organizations including Christian Life Assembly in Camp Hill, Pennsylvania, and the PennDel Ministry Network.

I also founded and operated a creative agency providing web design, branding, signage, promotional products, and marketing support. That work shaped how I connect an organization’s message with the systems and tools behind it.

Current project · Beta

Backrow

A web app I’m building for church production people

Backrow helps church production staff and high-level volunteers connect with people nearby, ask questions, and share what works. It brings together profiles, local communities, and a request-and-approval process for community access.

It’s an ongoing project focused on stronger relationships and healthier teams.

Explore Backrow

How We Work Together

  1. 01Talk through the need

    Start with your team, church context, current systems, and the decision in front of you.

  2. 02Set a useful scope

    Agree on priorities, who needs to be involved, and what the work should produce.

  3. 03Do the work

    Coach the leader, review the plan, or train the team in the setting that fits the need.

  4. 04Follow through

    Leave with clear next steps and check what is working after the initial decisions or handoff.

Reviews

Have We Worked Together?

If I’ve coached your team or helped with a technology, website, or app project, I’d value your feedback.

What was the challenge, what was it like working together, and what was useful to you or your team?

Share your experience

Reviews are shared here only with the reviewer’s permission.

About Sam

The Person Behind the Work

Husband to Delia, dad to four girls, and someone who cares about the people making Sundays happen.

Sam and Delia Cornwell with their four daughters at church
Sam and Delia with their four daughters.

I’m based in Tampa, Florida, and work with churches and organizations locally and remotely. My background brings together production leadership, technology, creative work, and the day-to-day reality of leading a team.

Through Dodec Consulting, I help leaders define what they need, make thoughtful decisions, and equip the people who will carry the work forward. That can mean coaching a production director, reviewing an upgrade, or building a website or custom web app.

I care about reliable systems and healthy teams. The goal is work that serves the church’s vision and makes sense for the people using it.

A Few Things I Like
  • Jesus
  • Delia Cornwell
  • Technology
  • Coffee
Events

Upcoming Events

Where to connect with Sam and Delia in the coming months.

Workshop Speakers

Children’s Pastors Conference

January 5–7, 2027 · Orlando, Florida

Sam and Delia are scheduled to lead workshops at CPC27. Session details and times will be added when the conference publishes its breakout lineup.

Explore CPC27
Writing

From the Back Row

A new publication on leadership, church technology, and the work behind the work. Subscribe for future posts.

FAQ

Frequently Asked Questions

A few starting points for production leaders and churches considering coaching or project guidance.

Who Is Production Director Coaching For?

Any church production director who wants to take team building further, expand the team, deepen workflows, or bring purpose and focus to the chaos of Sunday mornings.

What Is Included in the Three-Month Coaching Offer?

The $1,200 total covers three months with two coaching calls each month. We’ll use purposeful goal setting and resources to work on your team, workflows, and Sunday mornings. Set your starting goals during a 30-minute introductory call.

Can Sam Help Us Evaluate a Technology Upgrade?

Yes. The starting point can be any system, pain point, recurring problem, expansion, or upgrade. Sam can assess what is happening, help define the need, review options and proposals, and keep decisions tied to the church’s people, goals, and budget. Describe your project to start.

Does the Work Continue After Installation?

Yes. Sam offers support options after a launch, including training, documentation, troubleshooting, and follow-up so staff and volunteers can use the systems with confidence.

Can Sam Help Our Church Set Guidelines for AI?

Yes. Sam can help set guidelines around current AI processes and safeguards, including approved tools, sensitive information, human review, staff workflows, and training. The plan should be revisited as tools and risks change. Ask about an AI plan.

Does Sam Build Websites and Apps?

Yes. I build websites and custom web apps for churches, ministries, and other organizations. We can work through a new idea or improve an existing site or workflow. Backrow is one web app I’m building. Tell me about your website or app so we can define the right scope.

How Do We Start?

Book a 30-minute call to talk through your team or project. You can also use the contact form if you’d rather send the details first.

Contact

Let’s Talk About Your Team or Project

Tell me about your team, a technology decision, or an app or website you want to build. For coaching, you can book a 30-minute introductory call directly.

Only your name, email, and message are required.

Additional details (optional)